Meet Sustar at 5 Global Feed Expos 2026–2027 | Booth Guide

Five Shows. Five Regions. One Mineral Partner: Meet Sustar On the Road in 2026–2027

VIV ASIA 2027 10-12 March, IMPACT Exhibition Center Bangkok, Thailand , Booth:Hall 3-4281
Poultry India Expo Nov.25th-27th 2026 Hitex Exhibition.Centre,Izzat Nagar, Hyderabad -500084,Telangana,India
IPPE January 26-28,2027 Georgia World Congress Center,Atlanta, USA
Boooth:A1100
EuroTier 2026 Nov 10th-13th Messegelande Hannover, Hermes Allee 30521 Hannover Booth:Hall20 E27a
AgroWorld Uzbekistan March 24th-26th 2027 UzExpo Centre NEC Booth:Hall 1.B80

From Hanover to Hyderabad, Atlanta to Bangkok, and on to Tashkent — Sustar is taking its chelated trace mineral and feed additive portfolio directly to the world’s most concentrated gatherings of animal nutrition decision-makers. Over the next five months, our team will exhibit at five international trade shows spanning Europe, South Asia, North America, Southeast Asia, and Central Asia. Whether you are reformulating a poultry premix, evaluating selenium sources for layer diets, or sourcing a reliable mineral partner with GMP and FAMI-QS credentials, this is the moment to sit down with us face to face.

At a Glance: Sustar’s 2026–2027 Exhibition Calendar

Show Dates Location Booth
EuroTier 2026 10–13 Nov 2026 Messegelände Hannover, Germany Hall 20, E27a
Poultry India Expo 2026 25–27 Nov 2026 HITEX Exhibition Centre, Hyderabad, India Visit Sustar stand
IPPE 2027 26–28 Jan 2027 Georgia World Congress Center, Atlanta, USA A1100
VIV Asia 2027 10–12 Mar 2027 IMPACT Exhibition Center, Bangkok, Thailand Hall 3-4281
AgroWorld Uzbekistan 2027 24–26 Mar 2027 UzExpo Centre NEC, Tashkent, Uzbekistan Hall 1, B80

Booking note: Booth meetings are being scheduled in advance. Contact Elaine Xu to reserve a slot: elaine@sustarfeed.com · WhatsApp +86 18880477902

Why These Five Shows — and What We Are Bringing to Each

Each market on this calendar has a different mineral problem. Sustar’s product matrix is built to meet those differences at the booth level, not with a one-size-fits-all catalogue.

EuroTier 2026 · Hall 20, E27a — Europe’s regulatory-grade mineral partner

EuroTier is where European feed compounders and integrators audit supply-chain credibility. Sustar arrives with ISO, GMP, and FAMI-QS certifications and a 200,000-ton annual capacity behind its chelate line. For the European market, the conversation at Hall 20, E27a will center on small peptides chelated trace minerals and glycine chelates as higher-bioavailability alternatives to inorganic trace mineral sources — a formulation direction that supports mineral reduction without compromising performance. L-selenomethionine will also be on the table, given the growing European emphasis on organic selenium deposition in eggs and breeding stock.

Poultry India Expo 2026 — Poultry-first nutrition for the world’s second-largest egg producer

India’s commercial poultry sector is the single largest demand center in the country’s feed additives market, and Poultry India Expo reflects that weight: the 2026 edition is expected to draw 550+ exhibitors and 51,000+ visitors. For this audience, Sustar will foreground chromium propionate — a mineral with a specific job in heat-stressed broiler and layer diets, where research supports its role in intestinal repair and performance maintenance under chronic heat exposure. Alongside it, small peptides chelated trace minerals and L-selenomethionine address the two persistent poultry questions on the subcontinent: mineral efficiency under high-density production, and selenium transfer into the egg.

IPPE 2027 · Booth A1100 — North America’s full-chain animal food audience

IPPE brings 30,000+ industry leaders and 1,400+ exhibits under one roof, spanning feed ingredients through processing and packaging. Sustar’s Booth A1100 will serve as a meeting point for US and international formulators who need a Chinese mineral source that can hold its own against domestic quality expectations. The emphasis will be on TBCC / TBZC / TBMC and copper sulfate — the workhorse minerals of poultry and swine premixes — presented alongside the specialty line of chromium propionate and glycine chelates. For buyers evaluating dual-sourcing or cost-optimization without sacrificing traceability, IPPE is the right room for that conversation.

VIV Asia 2027 · Hall 3-4281 — Feed-to-Food, with a Southeast Asian lens

VIV Asia is the largest international platform for Southeast Asia’s animal protein value chain, and the 2027 edition in Bangkok will convene decision-makers across poultry, swine, aquaculture, and dairy. Southeast Asia’s aquaculture dimension makes this a natural venue for Sustar’s small peptides chelated trace minerals, which have been studied in shrimp diets as a partial replacement for inorganic trace minerals — research indicates that 40–50% substitution can maintain growth performance while reducing mineral excretion and improving physiological outcomes. DMPT and vitamin-mineral premixes will also be presented for aqua and livestock formulators working across the ASEAN regulatory landscape. Find us in Hall 3-4281.

AgroWorld Uzbekistan 2027 · Hall 1, B80 — Central Asia’s import-dependent growth market

Uzbekistan’s feed additive market relies on imports for over 75% of its supply, with China as the leading supplier, and Central Asian animal feeding imports are concentrated in Uzbekistan, Kazakhstan, and Tajikistan. AgroWorld Uzbekistan is the entry point for that trade flow. At Hall 1, B80, Sustar will present vitamins and minerals animal premix and glycine chelates as practical, import-ready solutions for local compounders and integrators building out poultry and ruminant capacity. The conversation here is about reliable supply, consistent specification, and a mineral partner who understands the logistics of serving landlocked Central Asian markets.

The Sustar Portfolio at Every Booth

Across all five shows, the same core product logic runs through our display:

2
Organic trace specialties

3
Inorganic & coated minerals

4
Functional & premix

This is not a scattered catalogue. It is a mineral platform built for formulators who need to match bioavailability, rumen stability, heat-stress resilience, and cost-per-unit-of-performance across species and production systems.
Sustar has been a mineral innovator since 1998, and every product conversation at these booths is backed by that operating history.

Schedule a Meeting Before the Show Floor Gets Busy

Trade show schedules fill quickly, and the most productive conversations happen when both sides come prepared. If you are attending any of the five shows listed above, reach out in advance with your species focus, target minerals, and current formulation challenges. Elaine Xu will coordinate a dedicated meeting slot at the relevant booth.

Elaine Xu

HP / WhatsApp: +86 18880477902

If you cannot make it to a show, the same contact channel is open for sample requests, technical documentation, and certification enquiries.

For show organizers and media: Sustar’s booth presence is confirmed at EuroTier 2026 (Hall 20, E27a), IPPE 2027 (A1100), VIV Asia 2027 (Hall 3-4281), and AgroWorld Uzbekistan 2027 (Hall 1, B80). Poultry India Expo 2026 booth details are available on request.
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Post time: Nov-09-2026